Bus Group

Founded in 2017, bus.group is a creative studio specializing in directing and producing brand-sensitive images and narratives. The studio transforms ideas and products into contemporary visual experiences through design-driven exploration. bus.group works closely with clients across the corporate and cultural stage.

Address

bus.group
Ritterstraße 2
10969 Berlin

Instagram

@bus.group

Selected Clients

Apple, Art Basel, Away, Babor, Balenciaga, Cartier, Dell, Ferragamo, Instagram, Maison Margiela, Maybach, Mercedes Benz, MCM, Nike, Porsche, Rimowa, Renault, Sotheby's, Visa, Woolmark

Work with us

We are looking to expand our team via project-based freelance roles and dedicated full-time positions. Please send your application (portfolio, cover letter and resume) to jobs@bus.group with the respective role included as subject header. Please note, we can’t reply to every application. Thanks for your understanding. Current opportunities can be found below. We are looking forward to hearing from you.

  • Senior CG Artist/Art Director

    We have an opening for a full-time senior role. Long-term experience in Cinema 4D, Houdini and Redshift is required. Skills in related tools such as Marvelous, Unreal, Stable Diffusion etc. are a plus.

Copyright

bus.group developed and produced the CGI imagery and animations for the Dame X Off Model campaign. As part of Damian Lillard’s signature line, the Dame X was reimagined through a stylized approach that highlights all colorways with bold lighting, clean compositions, and sharp product focus.

bus.group collaborated with directors Haw-lin Services to create a series of 
13 films for Cartier’s “Culture of Design” collection, highlighting seven iconic watches and jewelry pieces through precise, high-contrast visuals and robotic camera movements. Each film embodies Cartier’s obsession with Pure Lines, Precious Details, Precise Shapes, and Perfect Proportions, capturing the essence of the collection with an emphasis on minimalist aesthetics. The robotic camera movements reveal the pieces in unexpected ways, zooming in on intricate details and textures before pulling back to showcase their full elegance. Dynamic lighting enhances the high-contrast imagery, transforming each piece into a sculptural masterpiece.

Watch me Wonder

Direction, Art Direction, and CGI Production for Cartier's Watches and Wonders ’23 video featuring CGI worlds for over 20 new models inside 8 product families.

We worked with Cartier to create a showcase film presenting their line-up for Watches and Wonders, Geneva 2023. We designed eight animated sculptures and digital landscapes which serve as borderless environments to explore the physics and atmosphere of each watch family. As the camera dynamically moves through each world, the audience encounters the carefully crafted details of each model interacting with our sculptures. This creates a journey through time and space, producing a CGI experience which defies reality as we know it.

bus.group collaborated with directors Haw-lin Services to create a series of 
13 films for Cartier’s “Culture of Design” collection, highlighting seven iconic watches and jewelry pieces through precise, high-contrast visuals and robotic camera movements. Each film embodies Cartier’s obsession with Pure Lines, Precious Details, Precise Shapes, and Perfect Proportions, capturing the essence of the collection with an emphasis on minimalist aesthetics. The robotic camera movements reveal the pieces in unexpected ways, zooming in on intricate details and textures before pulling back to showcase their full elegance. Dynamic lighting enhances the high-contrast imagery, transforming each piece into a sculptural masterpiece.

We directed and produced the launch film for Gaggenau’s Minimalistic Series developed in close collaboration with the lovely team at Gaggenau and Anomaly Berlin. Through a sequence of assembly and disassembly, the film moves between Gaggenau’s expressive and minimal design philosophies, connected by mirrored architecture.

Interstitial wear

CGI and 3D animation for the global launch of the Zig CR shoe by Maison Margiela and Reebok. First launched during the Artisanal SS19 show, the ongoing collaboration between Maison Margiela and Reebok is reinforced once again by a new silhouette in SS22 – the Zig CR. As part of its global launch, bus.group were asked to bring the new model to life, revealing its form with fly-through intimacy and the trio of colour-ways that are now available to purchase worldwide.

Maison Margiela x Timex T80

Maison Margiela approached us to direct and produce a series of animations for the MM6 Maison Margiela x Timex T80 collaboration, reimagining Timex’s iconic digital watch through the avant-garde lens of MM6. The project includes two 10-second films, as well as supporting visuals for the campaign, featuring a mix of blurred motion, light distortions, and sharp steel reflections.

Baggage Surfer

bus.group created a variety of playful visuals for the German suitcase manufacturer Rimowa.

The iconic brand presents their Essential Suitcases in a special series of social media videos.

Lancôme Beauty

bus.group created a video showcasing Lancôme's L’Absolu Rouge Drama Matte. Our goal was to capture the luxurious texture and vibrant colors of the lipstick, embodying the elegance of Lancôme.

We collaborated closely with the Mercedes-Benz design team to develop in-store visuals for each of their sub-brands — Mercedes-Benz AG, Mercedes-Maybach and Mercedes-AMG — each tailored to express its unique design.

For Mercedes-Benz, we created a fluid cloth animation in high-gloss chrome – evoking effortless sophistication and the brand’s modern interpretation of luxury.

Porsche Crest Animation

Tbc.

Away

bus.group created a series of videos for Away, designed to highlight the functionality, style and range of their travel essentials.

We directed and produced the launch film for Gaggenau’s Minimalistic Series developed in close collaboration with the team at Gaggenau and Anomaly Berlin. Through a sequence of assembly and disassembly, the film moves between Gaggenau’s expressive and minimal design philosophies, connected by mirrored architecture.

Watch me Wonder

Direction, Art Direction, and CGI Production for Cartier's Watches and Wonders ’23 video featuring CGI worlds for over 20 new models inside 8 product families.

We worked with Cartier to create a showcase film presenting their line-up for Watches and Wonders, Geneva 2023. We designed eight animated sculptures and digital landscapes which serve as borderless environments to explore the physics and atmosphere of each watch family. As the camera dynamically moves through each world, the audience encounters the carefully crafted details of each model interacting with our sculptures. This creates a journey through time and space, producing a CGI experience which defies reality as we know it.

We collaborated closely with the Mercedes-Benz design team to develop in-store visuals for each of their sub-brands — Mercedes-Benz AG, Mercedes-Maybach and Mercedes-AMG — each tailored to express its unique design.

For Mercedes Maybach, we brought their signature pattern into motion with a fluid liquid rose gold animation.

bus.group animated the logo for Beyond Noise, a contemporary magazine that redefines traditional women's magazines with diverse content beyond fashion and beauty.

Maison Margiela x Timex T80

Maison Margiela approached us to direct and produce a series of animations for the MM6 Maison Margiela x Timex T80 collaboration, reimagining Timex’s iconic digital watch through the avant-garde lens of MM6. The project includes two 10-second films, as well as supporting visuals for the campaign, featuring a mix of blurred motion, light distortions, and sharp steel reflections.

Away

bus.group created a series of videos for Away, designed to highlight the functionality, style and range of their travel essentials.

New ties for an old bow

CGI and 3D animation for a campaign film of an Italian luxury goods brand.

Salvatore Ferragamo launches a collection of bags that re-work its signature Vara Bow. Originally conceived by Fiamma Ferragamo in 1978, the bow’s iconicity is updated within a contemporary silhouette.

bus.group were asked to realise a 3D-driven campaign film that re-imagines the bow in fluid motion, centring the bag within a surreal architectural scape.

From A to V

CGI and 3D animation for the Mono V utensil series.

Founded over 125 years ago, the heritage German cutlery company expands its lettering of cuts to a new series of utensils. Mono V introduces a technology of precision to expand its production method. bus.group have developed a set of stills and animations that introduce their form.

Maison Margiela x Timex T80

Maison Margiela approached us to direct and produce a series of animations for the MM6 Maison Margiela x Timex T80 collaboration, reimagining Timex’s iconic digital watch through the avant-garde lens of MM6. The project includes two 10-second films, as well as supporting visuals for the campaign, featuring a mix of blurred motion, light distortions, and sharp steel reflections.

Baggage Surfer

bus.group created a variety of playful visuals for the German suitcase manufacturer Rimowa.

The iconic brand presents their Essential Suitcases in a special series of social media videos.

If you didn’t see the render, did you even wear the shoe?

CGI and 3D animation for a global campaign launch of the Balenciaga Triple S.

bus.group produced a teaser film for Balenciaga and provided full concept, modelling and animation. Though, even before our machine had finished rendering, the Triple S had already incited industry riot.

Dimensions of debate

CGI for the web shop of a product design studio’s collection.

The young, Berlin-based venture Argument proposes a new perspective on design, understanding its collection of furniture as something discursive where objects ‘become arguments’ in themselves. bus.group augmented the website of Argument with fine 3D imagery for the collection’s launch campaign.

Swatch Break Free

bus.group directed and produced four unique 15-second animations for Swatch’s Break Free campaign, a homage to the 1984 Swatch Breakdance Championship that featured original artwork by Keith Haring. Each animation showcases the artistic visions of notable artists—Hattie Stewart, Kimou Meyer (Grotesk), Thandiwe Muriu, and Bao Ho (Simple Bao)—with their designs creatively applied to the watches. These clips feature unique avatars, each adorned with the artist-designed watches, performing breakdance routines in bespoke outfits against the backdrop of colorful studios. A locked-on camera stays fixed on the watch, keeping it centered even as the avatar moves around it.

Double dating

CGI for a campaign film of Nomos Glashütte’s most celebrated watchpiece.

The Tangente Update introduces a two-dot date ring around the watch’s dial, a style attributed to 'the new neomatik caliber within'. bus.group provided the concept, modelling and animation for the 3D-driven campaign.

You need your eyes tested

CGI and 3D animation for an eyewear brand’s campaign film.

bus.group provided the modelling and animation for the Sportmax FW19 eyewear campaign. The film emphasises the strong and experimental shapes of the collection, with a nod to its active geometry.

Heated sightseeing

CGI and 3D animation for an eyewear brand’s collection campaign.

Web Eyewear introduces its latest optic offering for this year’s summer collection. bus.group developed a softly rugged world to frame the sunglasses inside a free-flying 3D animation.

Ultra mirrors

CGI and 3D animation for the MCM ULTRA campaign.

Collaborating with Haw-lin Services, bus.group has produced a short teaser animation that reveals the Ultra Fragrance from their new collection. A mirrored maze-like stage speaks to the many facettes of the scent and connects the broader ultra campaign. The bag-shaped bottle is revealed centre stage for quick-time viewing within the dynamic animation.

Long views and deep wilds

CGI and 3D animation for a product campaign by Canada Goose.

HUMANATURE signals a new era of sustainable, ethical production for the winter clothing company. The Standard Expedition Parka is made from recycled and undyed fabrics and 100% responsibly sourced down and reclaimed fur.

bus.group produced a 3D campaign film that unveils the Parka within a cocooned, arctic world. The animation travels inside and outward, revealing its arctic technology.

Balenciaga Royale

3D animation featuring elements developed for the ready-to-wear Spring 2019 collection of Balenciaga.

bus.group created an eccentric, casino-themed print, produced as full-form patterning within a dress, shirt and scarf silhouette. The pieces were presented during Paris Fashion Week inside a blockbuster, multi-reality show – a collaboration between Demna Gvasalia, Jon Rafman and Ezra Miller.